Visual Profile
Client: Sofa
New Scandinavian Architecture and Design Magazine
Assignment: Build brand; design new magazine, oversee visual profile of the brand.
Jigsaw: Art direction,
graphic design
Sofa is a brand spanking new magazine, mainly for the Scandinavian Marked. It cators to the ever growing home-, design- and decorating-interest, and covers everything a homeowner should be interested in!
We wanted a fresh, modern, yet relatable look for the magazine. Room for large photosection, combined with facts, shoppers guide, and advertisments. The main target audience would be both high income readers, as well as budgetshoppers and dreamers. We think this is more than we hoped it would be!- Jigsaw
